We start our festivities with a mini scavenger hunt to get you started.
Offre toi 52 litres de bière et sauve ton bar !
Le Covid 19 est une pandémie affreuse pour les PME… mais heureusement, nous vivons dans un pays extraordinaire,...
En trois ans, nos ventes de bières sans alcool ont plus que doublé. Notre choix a, quant à lui, quintuplé.
Avis aux amateurs de Bonnes bintjes!!!!
Christmas beers! There is a traditional tendency to associate Christmas beers with spicy drinks such as mulled wine, just like festive meals: rich, gourmet and highly alcoholic. This habit comes from Belgian brewers. But don't be surprised if taking a beer marked "Christmas beer" on our shelves doesn't necessarily mean you'll find a dark and sweet beer, all gingerbread, vanilla, cloves, caramel and mocca.
Some brewers reinvent the name Christmas beer, to offer special beers of very different styles, according to their inspiration. To Ol, for example, offers a wide range of influences from the more traditional ones we have named (Santa's Secret Mochaccino Messiah Triple Shot), but it varies to offer alcohol-free or light beers (Driving Home from X-Mas, Rudolf under the radar) and berliner weisse with cherries, cassis and plums (1 ton of... Christmas). Our national breweries are not to be outdone: Dr. Gabs offers a Black IPA for the winter season and Trois Dames its famous Sour Ale Winter, a white beer with oranges and ginger.
Let's move on to the explanation of the historical origin of a brew in autumn for beers to drink in winter, it is now more of a marketing argument that can be applied to any style. In December, there is a certain attraction for brewers to sell Christmas-stamped beers, regardless of their flavor. But this label is double-edged: sexy until December 25, it will suddenly lose all its interest. Dupont calls his beer "good wishes", Rulles "best wishes", which is less limiting... Anyway, they are beers for the holidays AND the winter season, which will be just as good on the birthday of little Jesus past.